{"id":3422,"date":"2022-08-26T14:52:00","date_gmt":"2022-08-26T06:52:00","guid":{"rendered":"http:\/\/www.yuntou8.com\/?p=3422"},"modified":"2022-08-26T14:52:00","modified_gmt":"2022-08-26T06:52:00","slug":"%e5%88%ab%e8%a2%ab%e5%bf%ab%e6%89%8b%e3%80%8c%e9%aa%97%e3%80%8d%e4%ba%86","status":"publish","type":"post","link":"http:\/\/www.yuntou8.com\/?p=3422","title":{"rendered":"\u522b\u88ab\u5feb\u624b\u300c\u9a97\u300d\u4e86"},"content":{"rendered":"<p>\u9a6c\u5b8f\u5f6c\u8c03\u4efb\u56fd\u9645\u5316\u4e1a\u52a1\u8d1f\u8d23\u4eba\uff0c\u7a76\u7adf\u662f\u201c\u8d4b\u95f2\u51fa\u6d77\u201d\u8fd8\u662f\u633d\u56fd\u9645\u5316\u4e8e\u5371\u96be\u4e4b\u95f4\uff1f <\/p>\n<p style=\"text-indent:2em\">\u5feb\u624b\u8d5a\u4e0a\u5e02\u201c*\u6876\u91d1\u201d\u540e\uff0c\u5f88\u591a\u4eba\u6b63\u91cd\u65b0\u5ba1\u89c6\u8fd9\u53ea\u201c\u77ed\u89c6\u9891*\u80a1\u201d\u3002<\/p>\n<p style=\"text-indent:2em\">8 \u6708 23 \u65e5\u6e2f\u80a1\u76d8\u540e\uff0c\u5feb\u624b\u53d1\u5e03 2022 \u5e74*\u5b63\u5ea6\u4e1a\u7ee9\uff1a\u8425\u6536 216.95 \u4ebf\u5143\uff0c\u540c\u6bd4\u589e\u957f 13.4%\uff1b\u51c0\u4e8f\u635f 31.76 \u4ebf\u5143\uff08\u8c03\u6574\u540e\u51c0\u4e8f\u635f 13.1 \u4ebf\u5143\uff09\uff0c\u4e8f\u635f\u7387\u4e3a 14.6%\uff0c\u51c0\u4e8f\u635f\u53ca\u4e8f\u635f\u7387\u5df2\u8fde\u7eed\u4e09\u4e2a\u5b63\u5ea6\u5927\u5e45\u6536\u7a84\u3002<\/p>\n<p style=\"text-indent:2em\"><strong>\u503c\u5f97\u6ce8\u610f\u7684\u662f\uff0c2022Q2 \u5feb\u624b\u56fd\u5185\u4e1a\u52a1\u63d0\u524d\u4e24\u4e2a\u5b63\u5ea6\u5b9e\u73b0\u5355\u5b63\u76c8\u5229\uff0c\u7ecf\u8425\u5229\u6da6\u8fbe&nbsp;9362.3 \u4e07\u5143<\/strong>\uff1b\u6b64\u5916\uff0c\u6bdb\u5229\u7387\u540c\u6bd4\u4ece 43.8% \u63d0\u5347\u81f3 45%\uff0c\u8c03\u6574\u540e\u7684 EBITDA\uff08\u7a0e\u606f\u6298\u65e7\u53ca\u644a\u9500\u524d\u5229\u6da6\uff09\u8fbe 4.07 \u4ebf\u5143\uff0c\u662f\u81ea 2020Q4 \u4ee5\u6765\u8be5\u6307\u6807*\u8f6c\u6b63\u3002<\/p>\n<p style=\"text-indent:2em\">\u8d22\u62a5\u7684 A \u9762\uff0c\u8fd9\u662f\u4e00\u4efd\u8d85\u5e38\u53d1\u6325\u3001\u6570\u636e\u5411\u597d\u7684\u201c\u6210\u7ee9\u5355\u201d\uff0c\u56e0\u6b64\u6709\u4eba\u620f\u79f0\u5feb\u624b\u662f\u201c TMT \u677f\u5757\u6700\u9753\u4e3d\u7684\u8868\u73b0\uff0c\u582a\u79f0\u2018\u4e2d\u4e10\u80a1\u2019*\u201d\uff1b\u4f46\u8d22\u62a5\u7684 B \u9762\uff0c\u4f60\u5f88\u96be\u89e3\u91ca\u6e05\uff0c<strong>2022Q2 \u56fd\u5185\u5b63\u5ea6\u76c8\u5229\u5230\u5e95\u662f\u5728\u79c0\u76c8\u5229\u8fd8\u662f\u201c\u79c0\u8d22\u6280\u201d\uff1f<\/strong><\/p>\n<p style=\"text-indent:2em\"><strong>01<\/strong><\/p>\n<p style=\"text-indent:2em\"><strong>\u5feb\u624b\u76c8\u5229\uff1f\u522b\u88ab\u552c\u4f4f\u4e86<\/strong><\/p>\n<p style=\"text-indent:2em\">\u4e8b\u5b9e\u4e0a\uff0c\u7ec6\u7a76\u5feb\u624b 2022Q2 \u8d22\u62a5\u4f1a\u53d1\u73b0\uff0c\u5176\u5e76\u672a\u5b9e\u73b0\u771f\u6b63\u7684\u76c8\u5229\u2014\u2014\u5feb\u624b\u53ea\u4e0d\u8fc7\u7528\u4e24\u4e2a\u6280\u5de7\uff0c\u5b8c\u6210\u4e86\u8d22\u62a5\u4e0a\u7684\u56fd\u5185\u5b63\u5ea6\u76c8\u5229\u3002<\/p>\n<p style=\"text-align:center\"><img decoding=\"async\" src=\"https:\/\/pic2.pedaily.cn\/22\/202208\/202282693258102.jpg\" class=\"aligncenter\" title=\"\u522b\u88ab\u5feb\u624b\u300c\u9a97\u300d\u4e86\u63d2\u56fe\" alt=\"\u522b\u88ab\u5feb\u624b\u300c\u9a97\u300d\u4e86\u63d2\u56fe\" \/><\/p>\n<p style=\"text-indent:2em\"><strong>*\u4e2a\u6280\u5de7\uff0c\u5feb\u624b*\u5728\u4e1a\u7ee9\u62a5\u544a\u4e2d\u5c06\u56fd\u5185\u4e0e\u6d77\u5916\u7ecf\u8425\u60c5\u51b5\u5206\u5f00\u5c55\u793a\u3002<\/strong><\/p>\n<p style=\"text-indent:2em\">\u8fd1\u4e24\u5e74\uff0c\u6d77\u5916\u4e1a\u52a1\u4e00\u76f4\u662f\u5feb\u624b\u70e7\u94b1\u6700\u5389\u5bb3\u7684\u4e1a\u52a1\uff0c\u5feb\u624b CEO \u7a0b\u4e00\u7b11\u53e3\u4e2d\u201c\u51fa\u6d77\u4e94\u5e74\u4e2d\u6210\u7ee9*\u201d\u7684 2021 \u5e74\u70e7\u6389\u8d85 120 \u4ebf\u5143\uff1b\u6b64\u6b21\u8d22\u62a5\u4e2d\u5feb\u624b\u9009\u62e9\u5c06\u56fd\u5185\u5916\u4e1a\u52a1\u4e00\u62c6\u4e3a\u4e8c\u62ab\u9732\uff0c\u867d\u8fdb\u4e00\u6b65\u8868\u660e\u5feb\u624b\u4e3b\u8981\u4e8f\u635f\u6765\u81ea\u6d77\u5916\u4e1a\u52a1\uff0c\u4f46\u5728\u7406\u89e3\u5feb\u624b\u771f\u5b9e\u7ecf\u8425\u72b6\u51b5\u65f6\u4f1a\u591a\u7ed5\u4e00\u4e2a\u5f2f\u3002<\/p>\n<p style=\"text-indent:2em\"><strong>*\u4e2a\u6280\u5de7\uff0c\u672a\u5206\u644a\u9879\u76ee\u7591\u4e91\u3002<\/strong><\/p>\n<p style=\"text-indent:2em\">\u95ee\u9898\u8fd8\u5728\u4e8e\uff0c\u5feb\u624b 2022 \u4e0a\u534a\u5e74\u4ecd\u6709 38 \u4ebf\u5143\u672a\u5206\u644a\u9879\u76ee\uff0c\u65e2\u7136\u5feb\u624b\u9009\u62e9\u56fd\u5185\u5916\u76c8\u4e8f\u5206\u5f00\u62ab\u9732\uff0c\u90a3\u4e3a\u4f55\u4e0d\u80fd\u5bf9\u7167\u56fd\u5185\u5916\u4e1a\u52a1\u8425\u6536\u3001\u4eba\u5458\u89c4\u6a21\u6309\u6bd4\u4f8b\uff08\u56fd\u5185\u8425\u6536 426.1 \u4ebf\uff0c\u56fd\u5916\u8425\u6536 1.5 \u4ebf\uff0c\u4e24\u8005\u6bd4\u503c\u7ea6 300:1\uff09\u5c06\u8fd9\u90e8\u5206\u6210\u672c\u5206\u644a\u5230\u56fd\u5185\u4e0e\u6d77\u5916\u4e1a\u52a1\u4e0a\u5462\uff1f<\/p>\n<p style=\"text-align:center\"><img decoding=\"async\" src=\"https:\/\/pic2.pedaily.cn\/22\/202208\/202282693264895.jpg\" class=\"aligncenter\" title=\"\u522b\u88ab\u5feb\u624b\u300c\u9a97\u300d\u4e86\u63d2\u56fe1\" alt=\"\u522b\u88ab\u5feb\u624b\u300c\u9a97\u300d\u4e86\u63d2\u56fe1\" \/><\/p>\n<p style=\"text-indent:2em\"><strong>\u9664\u6b64\u4e4b\u5916\uff0c\u5feb\u624b\u8d22\u62a5\u4e2d\u7ecf\u8c03\u6574\u540e EBITDA *\u76c8\u5229 4.07 \u4ebf\u5143\u4e5f\u9887\u503c\u5f97\u73a9\u5473\u3002<\/strong><\/p>\n<p style=\"text-indent:2em\">\u864e\u55c5\u5999\u6295\u4e13\u680f\u6587\u7ae0\u66fe\u5206\u6790\u6307\u51fa\uff0cGAAP\uff08\u901a\u7528\u4f1a\u8ba1\u51c6\u5219\uff09\u548c NON-GAAP\uff08\u975e\u7f8e\u56fd\u901a\u7528\u4f1a\u8ba1\u51c6\u5219\uff09\u4e4b\u95f4\u7684\u5dee\u5f02\uff0c\u6700\u5e38\u89c1\u7684\u7531\u4e24\u90e8\u5206\u6784\u6210\uff1a\u4e00\u662f\u4e00\u6b21\u6027\u635f\u76ca\uff0c\u5305\u62ec\u8d44\u4ea7\u5904\u7f6e\u6536\u76ca\u3001\u8d44\u4ea7\u51cf\u503c\u4ee5\u53ca\u6295\u8d44\u6536\u76ca\u7b49\u7b49\uff0c\u8fd9\u4e9b\u9879\u76ee\u5747\u4e0e\u7ecf\u8425\u4e1a\u52a1\u65e0\u5173\u3001\u4e0d\u53ef\u6301\u7eed\uff0c\u56e0\u6b64\u5254\u9664\u4e00\u6b21\u6027\u635f\u76ca\u5f71\u54cd\u80fd\u66f4\u771f\u5b9e\u53cd\u6620\u51fa\u516c\u53f8\u7ecf\u8425\u72b6\u51b5\uff1b\u4e8c\u662f\u975e\u73b0\u91d1\u635f\u76ca\uff0c\u5305\u542b\u80a1\u6743\u6fc0\u52b1\u8d39\u7528\u3001\u8d44\u4ea7\u6298\u65e7\u548c\u644a\u9500\u3002<\/p>\n<p style=\"text-indent:2em\">\u6309\u7167\u5feb\u624b\u6b64\u524d\u7684\u7ecf\u8425\u60c5\u51b5\uff0c\u8981\u5728 2022Q2 \u5b9e\u73b0\u56fd\u5185\u7ecf\u8425\u5229\u6da6\u53ca EBITDA \u8f6c\u6b63\u5c1a\u6709\u4e00\u6bb5\u8ddd\u79bb\uff0c\u4f46\u516c\u53f8\u4f9d\u636e\u81ea\u8eab\u60c5\u51b5\u8c03\u6574\u540e\u7684\u8d22\u62a5\u6570\u636e\u65e0\u7591\u80fd\u66f4\u5feb\u8fbe\u6210\u8fd9\u4e00\u76ee\u6807\u3002<\/p>\n<p style=\"text-indent:2em\">\u8d22\u62a5\u663e\u793a\uff0c\u5feb\u624b 2022Q2 \u51c0\u4e8f\u635f 31.76 \u4ebf\u5143\uff0c\u7ecf\u8c03\u6574 EBITDA \u4e3a 4.07 \u4ebf\u5143\uff0c\u8c03\u6574\u524d\u540e\u5dee\u989d\u7ea6\u4e3a 35.83 \u4ebf\u5143\uff0c\u4e3b\u8981\u5305\u62ec\u80a1\u6743\u6fc0\u52b1\u3001\u8d44\u4ea7\u6298\u65e7\u548c\u65e0\u5f62\u8d44\u4ea7\u644a\u9500\u3002\u5176\u4e2d\uff0c\u5feb\u624b 2022Q2 \u80a1\u6743\u6fc0\u52b1\u9ad8\u8fbe 17.18 \u4ebf\u5143\u2014\u2014\u7531\u6b64\u4e0d\u96be\u770b\u51fa\uff0c\u5feb\u624b NON-GAAP \u5254\u9664\u5f88\u5927\u4e00\u90e8\u5206\u662f\u80a1\u6743\u6fc0\u52b1\u3002<\/p>\n<p style=\"text-indent:2em\">\u8981\u77e5\u9053\uff0c\u4e92\u8054\u7f51\u516c\u53f8\u7ecf\u8425\u8fc7\u7a0b\u4e2d\u80a1\u6743\u6fc0\u52b1\u662f\u85aa\u916c\u4f53\u7cfb\u4e0d\u53ef\u5206\u5272\u3001\u4e14\u975e\u5e38\u521a\u6027\u7684\u4eba\u529b\u6210\u672c\u3002\u5373\u4fbf\u5176\u5c5e\u4e8e\u5bf9\u516c\u53f8\u51c0\u5229\u6da6\u4ea7\u751f\u5f71\u54cd\u7684\u4e00\u9879\u975e\u73b0\u91d1\u9879\u76ee\uff0c\u4f46\u80a1\u6743\u6fc0\u52b1\u65e0\u8bba\u7528\u4f5c\u9ad8\u7ba1\u6fc0\u52b1\u8fd8\u662f\u5458\u5de5\u52b3\u52a8\u652f\u4ed8\uff0c\u90fd\u662f\u4e3a\u4e86\u9a71\u52a8\u516c\u53f8\u6536\u5165\u589e\u957f\u2014\u2014<strong>\u5982\u679c\u5254\u9664\u80a1\u6743\u6fc0\u52b1\u8d39\u7528\uff0c\u4f1a\u4ea7\u751f\u6536\u5165\u548c\u8d39\u7528\u4e0d\u5339\u914d\u7684\u73b0\u8c61\u3002<\/strong><\/p>\n<p style=\"text-indent:2em\">\u5f53\u7136\uff0c\u817e\u8baf\u3001\u963f\u91cc\u7b49\u516c\u53f8\u4e5f\u4f1a\u5728 NON-GAAP\u4e0b\u5254\u9664\u80a1\u6743\u6fc0\u52b1\uff0c\u8fdb\u800c\u5f71\u54cd\u76c8\u5229\u6ce2\u52a8\uff1b\u4f46\u5feb\u624b\u5c1a\u5904\u4e8e\u4e8f\u635f\u4e4b\u4e2d\uff0c NON-GAAP \u5254\u9664\u80a1\u6743\u6fc0\u52b1\u5219\u76f4\u63a5\u51b3\u5b9a\u76c8\u4e8f\uff0c\u5b58\u5728\u8d28\u7684\u53d8\u5316\u3002<\/p>\n<p style=\"text-indent:2em\">\u6b64\u5916\uff0c\u5feb\u624b\u4f5c\u4e3a\u4e00\u5bb6\u5185\u5bb9\u5e73\u53f0\uff0cQ2 \u8fd8\u5254\u9664\u4e86 16.65 \u4ebf\u5143\u4f7f\u7528\u6743\u8d44\u4ea7\u6298\u65e7\u53ca 6600 \u4e07\u5143\u65e0\u5f62\u8d44\u4ea7\u644a\u9500\u624d\u52c9\u5f3a\u5b9e\u73b0\u7ecf\u8425\u5229\u6da6\u3001EBITDA \u53cc\u8f6c\u6b63\uff0c\u8fd9\u4e48\u505a\u7684\u610f\u4e49\u6709\u591a\u5927\u5462\uff1f<strong>\u7231\u5947\u827a\u5982\u679c\u5254\u9664\u7248\u6743\u644a\u9500\u6210\u672c\uff0c\u76c8\u5229\u80fd\u529b\u751a\u81f3\u80fd\u5ab2\u7f8e\u8305\u53f0\u3002<\/strong><\/p>\n<p style=\"text-indent:2em\">\u5feb\u624b\u8d22\u62a5\u4e4b\u6240\u4ee5\u4f1a\u6709\u4e0a\u8ff0\u64cd\u4f5c\uff0c\u5f88\u5927\u7a0b\u5ea6\u4e0a\u6e90\u4e8e\u6b64\u524d\u516c\u53f8\u4e00\u76f4\u753b\u7684\u662f\u201c\u70e7\u94b1\u6362\u589e\u957f\u3001\u6218\u7565\u4e8f\u635f\u6362\u672a\u6765\u201d \u7684\u4f1f\u5927\u84dd\u56fe\uff1b\u7136\u800c\uff0c\u968f\u7740\u5feb\u624b\u80a1\u4ef7\u5267\u70c8\u9707\u8361\uff0c\u5e02\u573a\u5bf9\u5176\u4f30\u503c\u903b\u8f91\u5df2\u6084\u7136\u53d1\u751f\u53d8\u5316\u2014\u2014\u8d44\u672c\u6ca1\u6709\u8010\u5fc3\u518d\u53bb\u542c\u201c\u70e7\u94b1\u6362\u589e\u957f\u3001\u6218\u7565\u4e8f\u635f\u6362\u672a\u6765\u201d\u7684\u6545\u4e8b\uff0c\u8f6c\u800c\u66f4\u5173\u6ce8\u5e73\u53f0\u5230\u5e95\u4f55\u65f6\u80fd\u591f\u626d\u4e8f\u4e3a\u76c8\u3001\u5b9e\u73b0\u76c8\u5229\u3002<\/p>\n<p style=\"text-indent:2em\">\u6240\u4ee5\uff0c\u620f\u5267\u6027\u7684\u4e00\u5e55\u51fa\u73b0\u4e86\u2014\u2014<strong>2021 \u5e74\u5feb\u624b\u7eb8\u9762\u4e8f\u635f\u8fd8\u8d85 780 \u4ebf\u3001\u662f\u9ad8\u5c45\u300a\u8d22\u5bcc\u300b\u4e2d\u56fd 500 \u5f3a\u4e8f\u635f\u516c\u53f8\u6392\u884c\u699c\u699c\u9996\uff0c\u5374\u5728 2022Q2 \u63d0\u524d\u4e24\u4e2a\u5b63\u5ea6\u5b9e\u73b0\u56fd\u5185\u4e1a\u52a1\u5b63\u5ea6\u76c8\u5229\u3002<\/strong><\/p>\n<p style=\"text-align:center\"><img decoding=\"async\" src=\"https:\/\/pic2.pedaily.cn\/22\/202208\/202282693268632.jpg\" class=\"aligncenter\" title=\"\u522b\u88ab\u5feb\u624b\u300c\u9a97\u300d\u4e86\u63d2\u56fe2\" alt=\"\u522b\u88ab\u5feb\u624b\u300c\u9a97\u300d\u4e86\u63d2\u56fe2\" \/><\/p>\n<p style=\"text-indent:2em\">\u5f53\u7136\uff0c\u4e5f\u8981\u770b\u5230\u5feb\u624b\u201c\u964d\u672c\u589e\u6548\u201d\u6210\u6548\u786e\u5b9e\u5728\u9010\u6e10\u663e\u73b0\u2014\u2014 2022Q2\uff0c\u5feb\u624b\u5e02\u573a\u8425\u9500\u8d39\u7528 87.62 \u4ebf\u5143\uff0c\u540c\u6bd4\u51cf\u5c11 22.25%\uff0c\u4e14\u8425\u9500\u8d39\u7528\u5df2\u8fde\u7eed\u4e94\u4e2a\u5b63\u5ea6\u73af\u6bd4\u51cf\u5c11\uff1b\u6b64\u5916\uff0c\u5feb\u624b\u5458\u5de5\u798f\u5229\u5f00\u652f\u4e5f\u4ece 2021Q2 \u7684 57 \u4ebf\u5143\u964d\u81f3 49 \u4ebf\u5143\u3002<\/p>\n<p style=\"text-indent:2em\"><strong>02<\/strong><\/p>\n<p style=\"text-indent:2em\"><strong>\u5feb\u624b\u201c\u4e09\u9a7e\u9a6c\u8f66\u201d\u8dd1\u8d77\u6765\u4e86\uff1f<\/strong><\/p>\n<p style=\"text-indent:2em\">\u7406\u6027\u770b\u5f85\u5feb\u624b\u5b63\u5ea6\u76c8\u5229\u7684\u201c\u542b\u91d1\u91cf\u201d\uff0c\u8fd8\u53ef\u4ee5\u4ece\u652f\u6491\u5176\u8425\u6536\u7684\u7ebf\u4e0a\u8425\u9500\u670d\u52a1\u3001\u76f4\u64ad\u53ca\u5176\u4ed6\u670d\u52a1\uff08\u5305\u542b\u7535\u5546\uff09\u8be5\u5b63\u5ea6\u8868\u73b0\u6765\u9a8c\u8bc1\u3002<\/p>\n<p style=\"text-indent:2em\"><strong>\u5e7f\u544a<\/strong><\/p>\n<p style=\"text-indent:2em\">\u9996\u5148\uff0c\u5feb\u624b 2022Q2 \u5728\u7ebf\u8425\u9500\u670d\u52a1\u6536\u5165 110 \u4ebf\u5143\uff0c\u8425\u6536\u5360\u6bd4\u8fbe 50.7%\uff0c\u4f9d\u65e7\u662f\u5176\u6838\u5fc3\u6536\u5165\u6765\u6e90\u3002\u4f46\u4e5f\u5e94\u8be5\u6ce8\u610f\u5230\uff0c\u8be5\u4e1a\u52a1\u6b64\u524d\u4e00\u76f4\u4fdd\u6301\u9ad8\u901f\u589e\u957f\u6001\u52bf\uff0c2021Q2 \u540c\u6bd4\u589e\u901f\u8fbe 156.2%\uff0c2022Q2 \u540c\u6bd4\u589e\u957f\u4ec5 10.42%\uff0c\u73af\u6bd4\u751a\u81f3\u8d1f\u589e\u957f\uff0c\u5bfc\u81f4 2022Q2 \u6210\u4e3a\u5feb\u624b\u4e0a\u5e02\u4ee5\u6765\u5b63\u5ea6\u8425\u6536\u589e\u901f*\u3002<\/p>\n<p style=\"text-indent:2em\">\u4e8b\u5b9e\u4e0a\uff0c2021 \u4e0b\u534a\u5e74\u4ee5\u6765\uff0c\u5728\u7ebf\u6559\u80b2\u3001\u6e38\u620f\u3001\u91d1\u878d\u7b49\u4e1a\u52a1\u7684\u5e7f\u544a\u6295\u653e\u5728\u76d1\u7ba1\u98ce\u66b4\u4e2d\u5927\u5e45\u840e\u7f29\uff0c\u6574\u4e2a\u4e92\u8054\u7f51\u7ebf\u4e0a\u5e7f\u544a\u4e1a\u52a1\u90fd\u53d7\u5230\u4e0d\u540c\u7a0b\u5ea6\u51b2\u51fb\u2014\u2014\u8fde\u817e\u8baf 2022Q2 \u5e7f\u544a\u6536\u5165\u90fd\u4e0b\u964d\u4e86 18%\uff1b\u4e0d\u8fc7\uff0c\u817e\u8baf\u540e\u65b9\u76d8\u8e1e\u7740\u5c1a\u672a\u53d1\u529b\u7684\u5fae\u4fe1\u751f\u6001\uff0c\u5c0f\u7a0b\u5e8f\u3001\u670b\u53cb\u5708\u5e7f\u544a\u3001\u89c6\u9891\u53f7\u5e7f\u544a\u5747\u8574\u85cf\u7740\u5de8\u5927\u6f5c\u80fd\uff0c\u80fd\u5e26\u6765\u4e0d\u5bb9\u5c0f\u89d1\u7684\u589e\u91cf\uff0c\u8fd9\u5bf9\u5176\u4ed6\u4eba\u800c\u8a00\u65e0\u7591\u662f\u4e2a\u201c\u574f\u6d88\u606f\u201d\u3002<\/p>\n<p style=\"text-indent:2em\">\u53e6\u4e00\u65b9\u9762\uff0c\u75ab\u60c5\u7ed9\u5b8f\u89c2\u7ecf\u6d4e\u7684\u6062\u590d\u5e26\u6765\u4e86\u66f4\u591a\u4e0d\u786e\u5b9a\uff0c\u5e7f\u544a\u4e3b\u9884\u7b97\u4e5f\u53d8\u5f97\u66f4\u4fdd\u5b88\uff0c\u4e92\u8054\u7f51\u516c\u53f8\u5e7f\u544a\u6536\u5165\u540c\u6bd4\u589e\u901f\u4e5f\u4ece\u4e09\u6708\u4e2d\u65ec\u5f00\u59cb\u51fa\u73b0\u653e\u7f13\uff0c\u5176\u5f71\u54cd\u4e3b\u8981\u5206\u4e3a\u4e24\u65b9\u9762\uff1a<\/p>\n<p style=\"text-indent:2em\">\u5185\u5faa\u73af\u7535\u5546\u5e7f\u544a\uff1a\u7269\u6d41\u3001\u4ed3\u50a8\u53ca\u751f\u4ea7\u7b49\u75ab\u60c5\u7ba1\u63a7\u9650\u5236\uff0c\u7535\u5546\u5546\u5bb6\u5f00\u64ad\u3001\u9500\u552e\u548c\u5c65\u7ea6\u73af\u8282\u90fd\u4f1a\u76f4\u63a5\u53d7\u5230\u5f71\u54cd\uff0c\u5185\u5faa\u73af\u7535\u5546\u5e7f\u544a\u4e0e\u7535\u5546\u9500\u552e\u6709\u9ad8\u5ea6\u5173\u8054\u5ea6\uff0c\u9762\u4e34\u7740\u4e0e\u7535\u5546 GMV \u7c7b\u4f3c\u7a0b\u5ea6\u7684\u589e\u957f\u653e\u7f13\uff1b<\/p>\n<p style=\"text-indent:2em\">\u5916\u5faa\u73af\u5e7f\u544a\uff1a\u5916\u5faa\u73af\u5e7f\u544a\u4e3b\u53d7\u5b8f\u89c2\u5916\u90e8\u73af\u5883\u5f71\u54cd\u66f4\u76f4\u63a5\uff0c\u6240\u6d89\u53ca\u7684\u884c\u4e1a\u66f4\u5e7f\uff0c\u5305\u62ec\u5f88\u591a\u4e1a\u52a1\u5728\u7ebf\u4e0b\u7684\u5e7f\u544a\u4e3b\uff0c\u8fd9\u6837\u73af\u5883\u4e0b\u5e7f\u544a\u4e3b\u5bf9\u8f6c\u5316\u8981\u6c42\u4f1a\u66f4\u82db\u523b\u3002<\/p>\n<p style=\"text-indent:2em\">\u4e0d\u8fc7\uff0c\u827e\u745e\u54a8\u8be2 2021 \u5e74 9 \u6708\u8fdb\u884c\u7684\u4e00\u9879\u8c03\u67e5\u663e\u793a\uff0c53% \u5e7f\u544a\u4e3b\u5728\u8fc7\u53bb\u4e00\u5e74\u589e\u52a0\u77ed\u89c6\u9891\u5e73\u53f0\u4e0a\u5e7f\u544a\u9884\u7b97\uff1b55% \u5e7f\u544a\u4e3b\u5728\u8fc7\u53bb\u4e00\u5e74\u589e\u52a0\u5185\u5bb9\u5e7f\u544a\u6295\u653e\u9884\u7b97\u3002<\/p>\n<p style=\"text-indent:2em\">\u4e00\u4f4d\u54c1\u724c\u5546\u5411\u864e\u55c5\u8868\u793a\uff0c\u201c\u9996\u5148\uff0c\u54c1\u724c\u6b64\u524d\u6295\u957f\u89c6\u9891\u690d\u5165\u8981\u7406\u89e3\u548c\u63a5\u53d7\u4e0d\u540c\u7684\u6838\u7b97\u673a\u5236\uff0c\u4f46\u77ed\u89c6\u9891\u4e0e\u957f\u89c6\u9891\u3001\u76f4\u64ad\u4e0d\u4e00\u6837\uff1b\u5176\u6b21\uff0c\u77ed\u89c6\u9891\u76f4\u64ad\u505a\u5b8c\u4ee5\u540e\uff0c\u6bcf\u4e2a\u5355\u72ec\u77ed\u89c6\u9891\u90fd\u662f\u9ad8\u5149\u65f6\u523b\uff0c\u5e76\u80fd\u5c06\u6d41\u91cf\u66dd\u5149\u6269\u5927\u5316\uff0c\u56e0\u4e3a\u7528\u6237\u90fd\u559c\u6b22\u770b\u7cbe\u5f69\u77ac\u95f4\uff0c\u4ea7\u54c1\u7684\u66dd\u5149\u3001\u54c1\u724c\u7684\u66dd\u5149\u6b21\u6570\u4f1a\u8fdc\u9ad8\u4e8e\u539f\u6765\u5bf9\u4e8e\u957f\u89c6\u9891\u7684\u54c1\u724c\u690d\u5165\u3002\u201d<\/p>\n<p style=\"text-indent:2em\">\u51b5\u4e14\uff0c\u7b2c\u4e09\u65b9\u6570\u636e\u663e\u793a\uff0c\u4e0e\u6296\u97f3 10% \u4ee5\u4e0a\u5e7f\u544a\u52a0\u8f7d\u7387\u76f8\u6bd4\uff0c\u5feb\u624b\uff08\u63a5\u8fd1 7% \uff09\u7684\u5e7f\u544a\u52a0\u8f7d\u7387\u4ecd\u6709\u4e0d\u5c0f\u7684\u4e0a\u5347\u7a7a\u95f4\u2014\u2014\u6bd5\u7adf\uff0c\u81ea 2021Q3 \u5feb\u624b\u4e1a\u7ee9\u51fa\u73b0\u62d0\u70b9\u4e4b\u540e\uff0c\u5546\u4e1a\u5316\u91ca\u653e\u3001\u76c8\u5229\u9884\u671f\u6539\u5584\u90fd\u5411\u7740\u79ef\u6781\u7684\u4e00\u9762\u53d1\u5c55\u3002<\/p>\n<p style=\"text-indent:2em\"><strong>\u76f4\u64ad<\/strong><\/p>\n<p style=\"text-indent:2em\">\u9887\u4e3a\u610f\u5916\u7684\u662f\uff0c\u5feb\u624b\u76f4\u64ad\u4e1a\u52a1\u7ecf\u8fc7\u6b64\u524d\u591a\u4e2a\u5b63\u5ea6\u7684\u8d1f\u589e\u957f\u540e 2022Q2 \u5f00\u59cb\u53d1\u529b\uff0c\u8425\u6536 86 \u4ebf\u5143\uff0c\u540c\u6bd4\u589e\u52a0 19.1% \uff0c\u73af\u6bd4\u589e\u957f 13.4%\uff0c\u8425\u6536\u5360\u6bd4\u4e3a 39.5%\u3002<\/p>\n<p style=\"text-indent:2em\">\u4f46\u4e0e\u4e4b\u5bf9\u5e94\uff0c2022Q2 \u5feb\u624b\u6536\u5165\u5206\u6210 67.24 \u4ebf\uff0c\u8fd9\u90e8\u5206\u8d39\u7528\u4e3b\u8981\u4ece\u76f4\u64ad\u6536\u5165\uff08 85 \u4ebf\uff09\u3001\u5176\u4ed6\u670d\u52a1\uff08 21 \u4ebf\uff09\u5411\u5916\u62bd\uff0c\u5de7\u5408\u7684\u662f\u8be5\u5b63\u5ea6\u76f4\u64ad\u6536\u5165\u4ece 72 \u4ebf\u6da8\u81f3 86 \u4ebf\uff0c\u4f46\u5206\u6210\u6210\u672c\u4e5f\u4ece 53 \u4ebf\u6da8\u81f3 67.24 \u4ebf\u2014\u2014\u7b49\u4e8e\u8bf4\uff0c\u76f4\u64ad\u62c9\u52a8\u7684\u8425\u6536\u4e0e\u5206\u6210\u6210\u672c\u589e\u52a0\u521a\u597d\u6301\u5e73\uff0c\u90a3\u96be\u514d\u8ba9\u4eba\u8d28\u7591\u76f4\u64ad\u4e1a\u52a1\u6700\u7ec8\u662f\u5728\u4e3a\u201c\u4e3b\u64ad\u505a\u5ac1\u8863\u201d\u3002<\/p>\n<p style=\"text-indent:2em\">\u751a\u81f3\uff0c\u76f4\u64ad\u4e1a\u52a1\u7684\u4e0d\u786e\u5b9a\u6027\u5728\u4e8e\uff0c2022 \u5e74 3~4 \u6708\u5e7f\u7535\u603b\u5c40\u7b49\u90e8\u95e8\u516c\u5e03\u591a\u9879\u77ed\u89c6\u9891\u76f4\u64ad\u884c\u4e1a\u76f8\u5173\u653f\u7b56\uff0c\u5e02\u573a\u62c5\u5fe7\u672a\u6210\u5e74\u4fdd\u62a4\u548c\u6e38\u620f\u76f4\u64ad\u76d1\u7ba1\u4f1a\u4f7f\u5feb\u624b\u76f4\u64ad\u4e1a\u52a1\u53d7\u5230\u5f71\u54cd\uff0c\u5305\u62ec\u534e\u6cf0\u3001\u6d59\u5546\u3001\u5149\u5927\u5728\u5185\u7684\u4e3b\u6d41\u5238\u5546\uff0c\u90fd\u7ed9\u4e86\u76f4\u64ad\u6253\u8d4f\u4ee5\u6bcf\u5e74\u7ea6 10% \u4e14\u9012\u51cf\u7684\u9884\u671f\u589e\u957f\u901f\u5ea6\u3002<\/p>\n<p style=\"text-indent:2em\">\u4e0d\u8fc7\uff0c\u786c\u5e01\u7684\u53e6\u4e00\u9762\uff0c\u76d1\u7ba1\u5bf9\u4e8e\u201c\u6253\u8d4f\u699c\u5355\u201d\u3001\u201c\u9ad8\u5cf0\u65f6\u6bb5 PK \u201d\u7b49\u529f\u80fd\u7684\u89c4\u8303\u66f4\u591a\u662f\u5e0c\u671b\u51cf\u5c11\u5bf9\u6253\u8d4f\u7684\u8fc7\u5ea6\u5f15\u5bfc\u3002\u4e00\u65e6\u9488\u5bf9\u5185\u5bb9\u5e73\u53f0\u7684\u672a\u6210\u5e74\u4eba\u4fdd\u62a4\u3001\u76f4\u64ad\u76d1\u7ba1\u8fdb\u5165\u65b0\u5e38\u6001\uff0c\u5feb\u624b\u5b8c\u5168\u80fd\u4ee5\u76f4\u64ad\u4e3a\u8f7d\u4f53\u9a71\u52a8\u5176\u4ed6\u4e1a\u52a1\u7684\u589e\u957f\uff0c\u6bd4\u5982\u7535\u5546\u3001\u5feb\u62db\u5de5\u90fd\u53ef\u4ee5\u5ac1\u63a5\u5728\u76f4\u64ad\u7684\u5546\u4e1a\u6a21\u5f0f\u4e0a\u3002<\/p>\n<p style=\"text-indent:2em\"><strong>\u7535\u5546<\/strong><\/p>\n<p style=\"text-indent:2em\">\u4e0e\u524d\u4e24\u5927\u4e1a\u52a1\u76f8\u6bd4\uff0c\u7535\u5546\u4e1a\u52a1\u7684\u53d1\u80b2\u7a0d\u663e\u7f13\u6162\u30022022Q2 \u5176\u4ed6\u670d\u52a1\uff08\u5305\u62ec\u7535\u5546\uff09\u6536\u5165\u4e3a 21 \u4ebf\u5143\uff0c\u540c\u671f\u589e\u957f\u4ec5 7.1%\uff0c\u589e\u901f\u964d\u81f3\u4e2a\u4f4d\u6570\uff0c\u521b\u4e0b\u5386\u53f2\u65b0\u4f4e\u2014\u2014\u8981\u77e5\u9053\uff0c\u8fd9\u662f\u5728\u5feb\u624b GMV\uff08\u7535\u5546\u4ea4\u6613\u603b\u989d\uff09\u540c\u6bd4\u589e\u957f 31.5% \u81f3 1912 \u4ebf\u5143\u7684\u60c5\u51b5\u4e0b\uff0c\u7535\u5546\u8425\u6536\u5360\u6bd4\u4ecd\u5728\u4e0b\u964d\u3002<\/p>\n<p style=\"text-indent:2em\">\u81f3\u5c11\u4ece\u4fa7\u9762\u8bf4\u660e\uff0cGMV \u5bf9\u5feb\u624b\u7535\u5546\u8425\u6536\u62c9\u52a8\u975e\u5e38\u6709\u9650\uff0c\u7535\u5546\u8d27\u5e01\u5316\u7387\u3001\u5e73\u53f0\u62bd\u4f63\u4f9d\u65e7\u5904\u4e8e\u4f4e\u4f4d\u3002\u5bf9\u6b64\uff0c\u6709\u63a5\u8fd1\u5feb\u624b\u5185\u90e8\u4eba\u58eb\u544a\u8bc9\u864e\u55c5\uff0c\u201c\u6709\u4e00\u70b9\u88ab\u5ffd\u7565\u4e86\uff0c\u5feb\u624b\u90e8\u5206\u5185\u5faa\u73af\u7535\u5546\u5e7f\u544a\u5176\u5b9e\u4e5f\u7b97\u5165\u4e86\u5728\u7ebf\u8425\u9500\u670d\u52a1\u201d\u2014\u2014\u8fd9\u4fbf\u80fd\u89e3\u91ca\u4e3a\u4f55\u5feb\u624b\u7535\u5546 GMV \u8dd1\u51fa\u4e86\u4e00\u6761\u9661\u5ced\u589e\u957f\u66f2\u7ebf\uff0c\u4f46\u5176\u5bf9\u7535\u5546\u8425\u6536\u62c9\u5347\u5374\u4e0d\u660e\u663e\u3002<\/p>\n<p style=\"text-indent:2em\">\u4e0d\u8fc7\uff0c\u8d22\u62a5\u7535\u8bdd\u4f1a\u4e0a\u7a0b\u4e00\u7b11\u900f\u9732\uff0c\u5feb\u624b\u4eca\u5e74\u8ba1\u5212\u5e03\u5c40 100 \u4e2a\u4ea7\u4e1a\u5e26\uff0c\u4e0a\u534a\u5e74\u5df2\u5b8c\u6210\u8d85 50%\uff0c\u8986\u76d6\u5341\u51e0\u4e2a\u884c\u4e1a\uff1b2022Q2 \u6708\u5ea6\u5feb\u9500\u54c1\u724c\u5546\u5bb6\u6570\u540c\u6bd4\u589e\u957f\u8d85 200%\uff0c\u201c\u5176\u4e2d\u67d0\u56fd\u9645\u77e5\u540d\u7f8e\u5986\u54c1\u724c\u5165\u9a7b\u9996\u5b63\u5ea6\uff0c\u5b9e\u73b0\u6708\u5747 GMV \u7834 2 \u4ebf\uff1b616 \u8d2d\u7269\u8282\u671f\u95f4\uff0c\u54c1\u724c GMV \u540c\u6bd4\u589e\u957f\u8d85 5 \u500d\u3002\u201d<\/p>\n<p style=\"text-indent:2em\">\u987a\u7740\u7a0b\u4e00\u7b11\u7684\u53d9\u4e8b\uff0c\u89c6\u9891\u5316\u3001\u76f4\u64ad\u5316\u65e0\u7591\u6b63\u5e2e\u52a9\u7528\u6237\u66f4\u597d\u4e86\u89e3\u66f4\u771f\u5b9e\u3001\u66f4\u751f\u52a8\u7684\u5546\u54c1\u2014\u2014\u4ece\u767d\u724c\u5230\u5feb\u54c1\u724c\uff08\u9ad8\u6027\u4ef7\u6bd4\u7684\u65b0\u5174\u54c1\u724c\uff09\uff0c\u5feb\u624b\u6b63\u901a\u8fc7\u6276\u6301\u5c0f\u5fae\u5546\u5bb6\u7684\u81ea\u6709\u54c1\u724c\u3001\u529b\u63a8\u6027\u4ef7\u6bd4\u4e0e\u6296\u97f3\u7535\u5546\u5dee\u5f02\u5316\u7ade\u4e89\u3002<\/p>\n<p style=\"text-indent:2em\">\u51b5\u4e14\uff0c\u7535\u5546\u53ea\u662f\u4e00\u4e2a\u5f00\u59cb\uff0c\u5feb\u62db\u5de5\u3001\u623f\u5730\u4ea7\u7b49\u9886\u57df\u4e1a\u52a1\u4e5f\u5728\u6162\u6162\u88ab\u89c6\u9891\u5316\u201c\u6539\u9020\u201d\u3002\u4ee5\u201c\u5feb\u62db\u5de5\u201d\u4e3a\u4f8b\uff0c2022Q2 \u8d22\u62a5\u663e\u793a\uff0c\u8be5\u4e1a\u52a1\u6708\u6d3b\u8dc3\u7528\u6237\u89c4\u6a21\u5df2\u8fbe 2.5 \u4ebf\uff0c\u73af\u6bd4\u589e\u957f 90%\uff0c\u4e14\u5e73\u53f0\u5df2\u4e0e\u8d85 10 \u4e07\u5bb6\u4f01\u4e1a\u8fbe\u6210\u5408\u4f5c\u2014\u2014\u8981\u77e5\u9053\uff0c\u6b64\u524d\u5e02\u573a\u8c03\u7814\u6570\u636e\u663e\u793a\uff0c\u6211\u56fd\u4f20\u7edf\u84dd\u9886\u5e02\u573a\u52b3\u52a8\u529b\u89c4\u6a21\u624d 4 \u4ebf\u4e0a\u4e0b\u3002<\/p>\n<p style=\"text-indent:2em\">\u4e0d\u8fc7\uff0c\u201c\u5bb6\u65cf\u6a21\u5f0f\u201d\u867d\u7136\u9a8c\u8bc1\u4e86\u5feb\u624b\u79c1\u57df\u52bf\u80fd\u5e26\u6765\u7684\u7ade\u4e89\u4f18\u52bf\uff0c\u5c06\u5185\u5bb9\u3001\u8001\u94c1\u3001\u751f\u610f\u6784\u6210\u4e86\u4e00\u4e2a\u81ea\u6d3d\u7684\u5546\u4e1a\u95ed\u73af\uff08\u5185\u5bb9\u627f\u63a5\u4eba\u683c\u5316\u7684\u8f7d\u4f53\u3001\u8001\u94c1\u5e26\u6765\u5f3a\u4fe1\u4efb\u4e0e\u9ad8\u7c98\u6027\u3001\u4ea4\u6613\u6c89\u6dc0\u5546\u4e1a\u4ef7\u503c\uff09\uff1b\u4f46\u4e8b\u5b9e\u8bc1\u660e\uff0c\u5feb\u624b\u5934\u90e8\u4e3b\u64ad\u5e26\u8d27\u201c\u7ffb\u8f66\u201d\u4e0d\u4ec5\u4f1a\u5f71\u54cd\u5176\u4e2a\u4eba\u4fe1\u8a89\u4e5f\u4f1a\u8fde\u7d2f\u5e73\u53f0\u7684\u53e3\u7891\uff0c\u6839\u4e0a\u5219\u662f\u7c97\u653e\u589e\u957f\u7b56\u7565\u4e0b\u7684\u5e73\u53f0\u6cbb\u7406\u5371\u673a\u3002<\/p>\n<p style=\"text-indent:2em\"><strong>03<\/strong><\/p>\n<p style=\"text-indent:2em\"><strong>\u5feb\u624b\u57fa\u672c\u76d8\u7a33\u4e86\u5417\uff1f<\/strong><\/p>\n<p style=\"text-indent:2em\">\u4fd7\u8bdd\u8bf4\uff0c\u5e73\u53f0\u57fa\u672c\u76d8\u7a33\u4e0d\u7a33\uff0c\u7528\u6237\u751f\u6001\u6765\u515c\u5e95\u3002<\/p>\n<p style=\"text-indent:2em\">\u4ece\u7528\u6237\u6570\u636e\u6765\u770b\uff0c2022Q2 \u5feb\u624b MAU\uff08\u5e73\u5747\u6708\u6d3b\u8dc3\u7528\u6237\uff09\u8fbe 5.86 \u4ebf\uff0c\u540c\u6bd4\u589e\u957f 15.9%\uff1bDAU\uff08\u5e73\u5747\u65e5\u6d3b\u8dc3\u7528\u6237\uff09\u8fbe 3.47 \u4ebf\uff0c\u540c\u6bd4\u589e\u957f 18.5%\uff0c\u521b\u5386\u53f2\u65b0\u9ad8\uff1b\u7528\u6237\u603b\u6d41\u91cf\u540c\u6bd4\u589e\u957f 38.7%\uff0c\u4e5f\u521b\u4e0b\u5386\u53f2\u65b0\u9ad8\u3002<\/p>\n<p style=\"text-indent:2em\"><strong>\u8fd9\u7ec4\u6570\u636e\u80cc\u540e\uff0cDAU \u589e\u901f\u8d85 MAU \u589e\u901f\u2014\u2014\u8bf4\u660e MAU \u5b58\u91cf\u53d7\u5230\u8fd0\u8425\u7b56\u7565\u7684\u5f71\u54cd\u8fdb\u800c\u8f6c\u5316\u4e3a DAU \u8d8b\u52bf\u660e\u663e\u3002<\/strong><\/p>\n<p style=\"text-align:center\"><img decoding=\"async\" src=\"https:\/\/pic2.pedaily.cn\/22\/202208\/202282693279592.jpg\" class=\"aligncenter\" title=\"\u522b\u88ab\u5feb\u624b\u300c\u9a97\u300d\u4e86\u63d2\u56fe3\" alt=\"\u522b\u88ab\u5feb\u624b\u300c\u9a97\u300d\u4e86\u63d2\u56fe3\" \/><\/p>\n<p style=\"text-indent:2em\"><strong>\u864e\u55c5*\u83b7\u6089\uff0c\u5468\u6770\u4f26\u76f4\u64ad\u5f53\u5468\uff08 7 \u6708 7 \u65e5 ~ 7 \u6708 12 \u65e5\uff09\u5e26\u52a8\u5feb\u624b\u65e5\u5747 DAU \u73af\u6bd4\u4e0a\u5468\u589e\u957f 1.8%\u3002<\/strong>\u867d\u7136\u65e0\u6cd5\u62c6\u5206\u5468\u6770\u4f26\u5e26\u6765\u7684\u5b9e\u9645\u589e\u957f\u6536\u76ca\uff0c\u4f46\u5feb\u624b\u6570\u636e\u6ce2\u52a8\u671f\u95f4\u5927\u4e8b\u4ef6\u5176\u5b9e\u5c31\u662f\u5468\u6770\u4f26\uff0c\u6240\u4ee5\u4ece\u8be5\u7ec4\u6570\u636e\u770b\uff0c\u5468\u6770\u4f26\u5e26\u6765\u7684\u6536\u76ca\u975e\u5e38\u53ef\u89c2\u3002<\/p>\n<p style=\"text-indent:2em\">\u76ee\u524d\u5feb\u624b\u5df2\u7ecf\u7b7e\u7ea6\u6210\u9f99\u3001\u5468\u6770\u4f26\u3001\u6768\u5e42\u3001\u9ec4\u5b50\u97ec\u3001\u8fea\u4e3d\u70ed\u5df4\u3001\u6c88\u817e\u3001\u65f6\u4ee3\u5c11\u5e74\u56e2\u7b49\u5934\u90e8\u827a\u4eba\uff0c\u622a\u81f32022 \u5e74 6 \u6708\uff0c\u7ad9\u5185\u5171\u6709 2000+ \u540d\u827a\u4eba\u5165\u9a7b\u3002<\/p>\n<p style=\"text-indent:2em\">\u5bf9\u6b64\uff0c\u5feb\u624b\u5a31\u4e50\u677f\u5757\u8d1f\u8d23\u4eba\u5bf9\u864e\u55c5\u8868\u793a\uff0c\u201c\u4ece\u5185\u5bb9\u89d2\u5ea6\u6765\u8bf4\uff0c\u5feb\u624b\u5bf9\u660e\u661f\u9009\u62e9\u5747\u57fa\u4e8e\u5176\u771f\u5b9e\u4e8e\u4e92\u52a8\u7684\u2018\u540c\u4e00\u6807\u51c6\u2019\uff1b\u4ece\u8fd0\u8425\u89d2\u5ea6\u6765\u8bf4\uff0c\u7b56\u7565\u4f1a\u6709\u6240\u5dee\u5f02\uff0c\u4f1a\u9488\u5bf9\u660e\u661f\u7279\u70b9\u53ca\u9700\u6c42\u2018\u5b9a\u5236\u5316\u2019\u3002\u201d<\/p>\n<p style=\"text-indent:2em\">\u6b64\u5916\uff0c2022Q2 \u62a5\u544a\u671f\u5185\uff0c\u5feb\u624b\u65e5\u6d3b\u8dc3\u7528\u6237\u65e5\u5747\u4f7f\u7528\u65f6\u957f\u8fbe 125.2 \u5206\u949f\uff0c\u7528\u6237\u7c98\u6027\u5df2\u7136\u4f53\u73b0\u51fa\u5176\u5728\u77ed\u89c6\u9891\u8d5b\u9053\u7684\u5934\u90e8\u4f18\u52bf\u2014\u2014\u622a\u6b62 2022Q2\uff0c\u5feb\u624b\u5e94\u7528\u7684\u4e92\u8054\u7528\u6237\u5bf9\u6570\u7d2f\u8ba1\u8d85\u8fc7 200 \u4ebf\u5bf9\uff0c\u540c\u6bd4\u589e\u957f 58.7%\uff1b\u5feb\u624b\u5185\u90e8\u9488\u5bf9\u521b\u4f5c\u7aef\u7edf\u8ba1\u4ea6\u663e\u793a\uff0c\u81ea 2016 \u5e74\u53d1\u5e03\u4f5c\u54c1\u6d3b\u8dc3\u81f3\u4eca\u7684\u521b\u4f5c\u8005\u4e2d\uff1a\u4e07\u7c89\u521b\u4f5c\u8005\u6bd4\u4f8b\u8d85 70%\uff0c\u5341\u4e07\u7c89\u521b\u4f5c\u8005\u6bd4\u4f8b\u8d85 80%\uff0c\u767e\u4e07\u7c89\u521b\u4f5c\u8005\u6bd4\u4f8b\u8fbe 94%\u3002<\/p>\n<p style=\"text-indent:2em\">\u4e00\u65b9\u9762\uff0c\u5feb\u624b 2021 \u4e0b\u534a\u5e74\u4ece\u201c\u804c\u80fd\u5236\u201d\u8f6c\u5411\u201c\u4e8b\u4e1a\u90e8\u5236\u201d\u81f3\u4eca\uff0c\u6b63\u81ea\u4e0a\u800c\u4e0b\u4fee\u590d\u516c\u53f8\u7ba1\u7406\u56f0\u5883\u53ca\u8fd0\u8425\u6548\u7387\uff0c\u964d\u672c\u589e\u6548\u6548\u679c\u663e\u8457\u2014\u2014\u4e0d\u4ec5\u6210\u529f\u62c9\u52a8\u4ea7\u54c1\u65e5\u6d3b\u3001\u6708\u6d3b\u7528\u6237\u6570\u636e\u589e\u957f\uff0c\u8fd8\u4f7f\u5f97\u5e73\u53f0\u7535\u5546 GMV \u7a33\u6b65\u589e\u957f\uff1b\u53e6\u4e00\u65b9\u9762\uff0c\u5feb\u624b\u751f\u6001\u7684\u4e30\u5bcc\u63d0\u5347\u4e86\u7528\u6237\u7c98\u6027\u53ca\u793e\u533a\u6d3b\u8dc3\u5ea6\uff0c\u5e2e\u52a9\u5feb\u624b\u8df3\u51fa\u4e86\u8fc7\u53bb\u5355\u4e00\u7684\u5185\u5bb9\u53d9\u4e8b\u504f\u89c1\u2014\u2014\u6bd5\u7adf\u8fc7\u53bb\u5f88\u957f\u4e00\u6bb5\u65f6\u95f4\uff0c\u201c\u8001\u94c1\u201d\u4e00\u76f4\u662f\u5feb\u624b\u7684\u4ee3\u540d\u8bcd\uff0c\u9664\u6b64\u4e4b\u5916\u5176\u516c\u4f17\u6807\u7b7e\u201c\u9762\u5bb9\u6a21\u7cca\u201d\u3002<\/p>\n<p style=\"text-indent:2em\">\u4ee5 4 \u6708 28 \u65e5\u53d1\u5e03\u7684\u300a 2022 \u5feb\u624b\u6cdb\u77e5\u8bc6\u5185\u5bb9\u751f\u6001\u62a5\u544a\u300b\u6570\u636e\u4e3a\u4f8b\uff0c\u8fc7\u53bb\u4e00\u5e74\uff0c\u5feb\u624b\u5e73\u53f0\u5185\u7684\u6cdb\u77e5\u8bc6\u5185\u5bb9\u64ad\u653e\u91cf\u76f8\u6bd4 2020 \u5e74\u589e\u957f\u8d85\u8fc7 58% \u3002\u5176\u4e2d\uff0c\u77ed\u5267\uff08\u8865\u8db3\u9ad8\u7ebf\u57ce\u5e02\u5973\u6027\u7528\u6237\u7fa4\uff09\u3001\u4f53\u80b2\u7b49\u5782\u7c7b\u5185\u5bb9\u4fc3\u8fdb\u7279\u5b9a\u7528\u6237\u4eba\u7fa4\u7684\u7559\u5b58\u63d0\u5347\uff0c\u6709\u5229\u4e8e\u5e73\u8861\u5f53\u524d\u5feb\u624b\u7528\u6237\u5206\u5e03\u3002<\/p>\n<p style=\"text-indent:2em\">\u6b64\u5916\uff0c\u5feb\u624b*\u526f\u603b\u88c1\u3001StreamLake \u4e1a\u52a1\u8d1f\u8d23\u4eba\u4e8e\u51b0\u544a\u8bc9\u864e\u55c5\uff0c\u5feb\u624b 8 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\/>\n<h3>\u6e05\u79d1\u521b\u4e1a\u4e0a\u534a\u5e74\u8d22\u62a5\uff1a\u6301\u7eed\u52a0\u7801\u6218\u7565\u5e03\u5c40\uff0c\u591a\u5143\u534f\u540c\u6253\u9020\u65b0\u589e\u957f\u673a\u4f1a<\/h3>\n<p> <span>Newseeders<\/span> <span>\u00b7<\/span> <span>2022\/8\/12 13:05:00<\/span> \u6e05\u79d1\u521b\u4e1a \u8d22\u62a5 \u521b\u6295\u884c\u4e1a <\/li>\n<li> <img decoding=\"async\" src=\"https:\/\/pic2.pedaily.cn\/my21\/a262.jpg\" class=\"aligncenter\" title=\"\u522b\u88ab\u5feb\u624b\u300c\u9a97\u300d\u4e86\u63d2\u56fe7\" alt=\"\u522b\u88ab\u5feb\u624b\u300c\u9a97\u300d\u4e86\u63d2\u56fe7\" \/><br \/>\n<h3>Instagram\u7167\u6284TikTok\u906d\u5acc\u5f03\uff0c\u6d77\u5916\u5de8\u5934\u5361\u58f3\u77ed\u89c6\u9891<\/h3>\n<p> <span>Newseeders<\/span> <span>\u00b7<\/span> <span>2022\/8\/8 14:22:00<\/span> \u793e\u4ea4 \u4e92\u8054\u7f51 Instagram TikTok 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